CowManager Sponsors WDE Virtual Farm Tour at Wagner Farms

31 Oct 2025 News 2 min

CowManager, the global leader in smart dairy cow monitoring technology, is proud to have sponsored the World Dairy Expo Virtual Farm Tour featuring Wagner Farms Inc. of Oconto Falls, Wisconsin. For more than two decades, Expo’s Virtual Farm Tours have showcased some of the world’s most progressive dairy operations, highlighting excellence in genetics, technology, community engagement, environmental stewardship, and cow comfort.

This year’s tour, hosted on Friday, October 3, 2025 in Mendota 1 of the Exhibition Hall, spotlighted the Wagners’ fifth-generation dairy and their deep commitment to people, animals, and the environment.

Wagner Farms: A Family Dedicated to Progress

Owned and operated by Hank and Pam Wagner, along with their son Shawn Wagner and daughter Laura Raatz and her husband Tyler Raatz, Wagner Farms is home to 950 cows milked in a double-16 parallel parlor. The family’s focus is on developing functional cows that combine strong production with good health traits for long-term sustainability.

During the Virtual Farm Tour, Laura Raatz delivered an engaging and inspiring presentation, offering attendees a behind-the-scenes look at the family’s daily operations, technology integration, and commitment to continuous improvement. Her thoughtful insights and enthusiasm reflected the family’s dedication to both their people and their cows, earning praise from attendees for her clarity, warmth, and authenticity.

People. Animals. Environment

At Wagner Farms, People are the cornerstone of success. Team members are treated as an extension of the Wagner family, contributing to a farm culture rooted in teamwork, efficiency, and enjoyment. The Wagner’s believe that creating an environment where people love what they do helps fuel passion and drive long-term success. Mentorship, milestone celebrations, and camaraderie are everyday parts of life on the farm.

Animals are at the heart of every decision. From birth, calves receive attentive care guided by precise management systems—including the CowManager Youngstock Monitor. This technology supports growth rates exceeding 2.5 pounds per day and has helped the farm achieve an exceptional near 0% death loss—or as they proudly describe it, a 100% survival rate.

Watch the Virtual Farm Tour

Environmental Leadership and Innovation

Environmental stewardship is equally important to the Wagners. As a demonstration site for conservation practices, Wagner Farms showcases innovative systems that enhance productivity while protecting natural resources. Their autonomous irrigation system delivers water and nutrients directly to crops, reducing nutrient loss, lowering costs, easing manure management, and increasing yields—demonstrating how technology can drive both sustainability and profitability.

CowManager’s Commitment to Supporting Dairy Excellence

CowManager’s sponsorship of the Wagner Farms Virtual Tour reflects its mission to empower dairy producers with data-driven insights that improve herd performance, animal welfare, and farm efficiency. Through innovations such as lifetime monitoring, the CowManager App, and the award-winning Youngstock Monitor, producers can make proactive decisions that lead to healthier cows and more efficient operations.

“Supporting events like the World Dairy Expo Virtual Farm Tours allows us to highlight producers who exemplify the best in dairy farming,” said Gerard Griffioen, founder of CowManager. “The Wagner family represents the spirit of innovation, care, and leadership that defines the dairy industry today.”

Modules & Extra Functionalities

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Health

Get an alert up to 3 days before any signs of clinical illness. Or, if your cow is already sick, monitor recovery in detail.

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Fertility

Increase profit with timely insemination. Know exactly when a cow is in heat and when to inseminate.

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Nutrition

Prevent heat stress and disease, take your feed management to the next level, and achieve the goals set for your herd.

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Transition

Experience smoother transitions and healthier herds with our advanced Transition Monitor.

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Youngstock

Effective calf health management leads to increased future milk production and a healthier, more productive herd.

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Auto Drafting

Separate cows with heat or health alerts from the rest of the herd with the integrated Auto Drafting functionality.

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MultiView

Give your staff, veterinarian, nutritionist, and other advisors access to selected cow data.

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Sort my Cow (USA)

Automatically separate cows with heat or health alerts with Sort my Cow and the CowManager sorting gate.

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Draft my Cow (NZ)

Automatically separate cows with heat or health alerts with Draft my Cow and the CowManager drafting gate.

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Find my Cow

Find a cow that’s in heat, sick or in the wrong pen within seconds with our Locator and Flash tools.

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