New Find my Cow Flash optimizes workflow, enhances productivity

30 Sep 2025 News 2 min

CowManager introduces product at World Dairy Expo

Madison, USA – September 30, 2025 – CowManager is proud to unveil its latest innovation, Find my Cow Flash—a smart, time-saving solution that helps producers locate a cow, heifer or calf. Featuring a built-in flashing LED on the CowManager ear sensor, the Find my Cow Flash light is activated remotely via the CowManager smartphone app or desktop. Producers can now easily identify individual animals that need extra attention, whether in a crowded pen, during sorting, or in low visibility conditions.

Find my Cow Flash

“If a cow is in heat, sick or in the wrong pen, Find my Cow Flash helps producers cut down on labor and boost daily efficiency. Calf raisers also benefit—the flashing light makes it easier to quickly identify and locate a sick calf, whether she’s lying down in a hutch or in a group pen,” says Gerard Griffioen, CowManager founder.

“We’re excited to deliver a smart, integrated solution that simplifies complex tasks—because finding the right animal shouldn’t slow a producer down.”

Effective Farming Tool

Find my Cow Flash is fully integrated with all CowManager solutions. This tool empowers producers to take immediate action following a health, fertility or location alert, saving valuable time, labor and operational costs; minimizing lock-up times; and reducing stress on both cows and the farm team.

From large-scale dairies to smaller operations, Find my Cow Flash is designed to boost productivity across all herd sizes. The system increases accuracy and helps ensure that no alerts or actions are missed. “It’s a practical, effective tool for farms aiming to improve overall herd management and profitability,” says Griffioen.

World Dairy Expo

For more information about CowManager and Find my Cow Flash, contact your CowManager Specialist at Select Sires. Also, visit CowManager at World Dairy Expo Booth 4204 for a Find my Cow Flash demonstration.

CowManager Media Contact

Joanna Frankenberg
Email: j.frankenberg@cowmanager.com
Note: Contact us if you’d like an image of the flashing ear sensor.

About CowManager

At CowManager, we are committed to providing dairy farmers with the tools they need to succeed. Our revolutionary cow monitoring ear sensors help farmers stay ahead with actionable insights on herd health, nutrition, fertility, and more. Whether you have 20 or 125,000 cows, CowManager ensures that farmers always have eyes on their herd.

Modules & Extra Functionalities

Health

Get an alert up to 3 days before any signs of clinical illness. Or, if your cow is already sick, monitor recovery in detail.

Fertility

Increase profit with timely insemination. Know exactly when a cow is in heat and when to inseminate.

Nutrition

Prevent heat stress and disease, take your feed management to the next level, and achieve the goals set for your herd.

Transition

Experience smoother transitions and healthier herds with our advanced Transition Monitor.

Youngstock

Effective calf health management leads to increased future milk production and a healthier, more productive herd.

Auto Drafting

Separate cows with heat or health alerts from the rest of the herd with the integrated Auto Drafting functionality.

MultiView

Give your staff, veterinarian, nutritionist, and other advisors access to selected cow data.

Sort my Cow (USA)

Automatically separate cows with heat or health alerts with Sort my Cow and the CowManager sorting gate.

Draft my Cow (NZ)

Automatically separate cows with heat or health alerts with Draft my Cow and the CowManager drafting gate.

Find my Cow

Find a cow that’s in heat, sick or in the wrong pen within seconds with our Locator and Flash tools.